Last week Weider exhibited at FIBO Cologne, the biggest venue for Fitness and Bodybuilding in Europe and we are very satisfied with the overwhelming positive feedback from consumers. 

WEIDER NUTRITION has been present with two incredibles booths that were among the most visited and also bigger of all FIBO POWER. With shelves full of innovations that captured everyone’s attention and a great feedback from customers and consumers for all our new products. Weider was the most innovative Sport Nutrition Company presenting 17 new products, plus new flavours for our top sellers Premium Whey, Gold Whey and Protein 80 plus. For more information on our new products please click here.

Our Chairman, Eric Weider and our CEO, Rick Blair, were present at our booth meeting and greeting clients from all over the world and speaking about trends and future direction for the company. “Weider will always be a leader in the bodybuilding industry while growing and developing products for fitness and health oriented consumers” quoted Eric Weider.

With great spirit and energy the entire WEIDER team put together a very special event, with product tastings, meetings, contests, autographs and exhibitions performed by our team of athletes. WEIDER booths have been very successful at FIBO 2017. We are already looking forward for FIBO 2018.


Montse Vargas

Responsable de Comunicación Online y Community Manager en Weider Nutrition S.L.